Associate Manager, Brand Marketing Media

Employment Type

: Full-Time

Industry

: Miscellaneous



About Ancestry: When you join Ancestry, you join a human-centered company where every person's story is important. We believe that by discovering the struggles and triumphs of our past, we can foster deeper bonds and more meaningful connections among families and communities. Our talented team of scientists, engineers, genealogists, historians, and storytellers is dedicated to empowering customers around the world from all backgrounds on their journeys of personal discovery. With more than 27+ billion digitized global historical records, 100 million family trees, and 18 million people in our growing AncestryDNA database, Ancestry helps customers discover their family story and gain a new level of understanding about their lives. Passionate about dedicating your work to enriching people's lives? You belong at Ancestry. Ancestry is looking for a data-driven media professional with 3+ years hands-on experience managing high-visible multi-channel campaigns to help guide Ancestry's evolution towards a consumer and brand-focused media strategy. If you have a background across all audio touchpoints, including podcast, terrestrial radio and streaming audio and a passion for ideation, creativity and compelling storytelling, then this job is for you! What You'll Do: * Contribute to all aspects of media planning, management, and attribution of media campaigns across managed channels * Work with media agencies and vendor partners on campaign buying and execution to ensure data visibility, reporting * Partner with Analytics and Brand Measurement Teams the learning and interpretation of performance data to improve and scale our media efforts. * Develop channel briefs to help creative teams to identify messaging and creative opportunities aligning to goals * Manage accounting operations including: account payable tracking/auditing, budget management, legal statement of work compliance and accrual processes * Help improve channels/tactics including working with our agency and marketing analytics partners on test design and attribution and assist with 'test and learn' projects * Remain current on competitive landscape to recommend areas of opportunities Who You Are: * You have 3+ years' experience in marketing or media campaign planning with audio channels * BA/BS in Marketing, Communications, History, Business, or Economics * Comfortable interpreting data, deriving relevant media insights and using them to inform future campaigns * Experience managing towards, and balancing, brand and performance-oriented marketing goals * High proficiency in Excel (pivot tables) For information on our benefits, please visit our website at http://ancestry.com/careers. #LI-HK Additional Information: Ancestry is an Equal Opportunity Employer that makes employment decisions without regard to race, color, religious creed, national origin, ancestry, sex, pregnancy, sexual orientation, gender, gender identity, gender expression, age, mental or physical disability, medical condition, military or veteran status, citizenship, marital status, genetic information, or any other characteristic protected by applicable law. In addition, Ancestry will provide reasonable accommodations for qualified individuals with disabilities. All job offers are contingent on a background check screen that complies with applicable law. For San Francisco office candidates, pursuant to the San Francisco Fair Chance Ordinance, Ancestry will consider for employment qualified applicants with arrest and conviction records. Ancestry is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Ancestry via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Ancestry. No fee will be paid in the event the candidate is hired by Ancestry as a result of the referral or through other means.

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